18 September 2003

How to Find Hungry Buyers For Niche Affiliate Marketing

A lot of people realize that niche affiliate marketing is the best way for the "Average Joe" to make a decent online income.

Not everyone wants to make 30k/month with their online business and there are many people who just want to work quietly behind the scenes to make a simple extra 500/month extra.

Well, one of the secret to world-wide marketing is to sell things that people want to buy, and that means finding the right niche for your affiliate marketing endeavors.

Once you find the rich niche, then you need to need to find out exactly what they want and just give it to them.

This may sound over-simplified but many people think it's harder than this, but it really isn't.

However, finding hungry buyers for niche affiliate marketing is something that requires a lot of research and thought.

There are a lot of ways to do niche and keyword research, but the main issue will always be whether or not the buyers are hungry.

You can have a hot niche that is gaining in popularity, but those niches aren't hot if there are no buyers in that niche waiting to whip open their wallets to get your offering.

Some of the more pressing concerns people have with niche affiliate marketing are:

  • How to get traffic and eyeballs to see my offering
  • How to get people to visit my site repeatedly?
  • How do I build a list in this niche?
  • What kind of site do I build and how?
  • What should my site design be like?
All of these are good questions, but the correct question to be asking is where do you find the hungry buyers?

13 May 2001

How To Find A "Hungry Market" Of Buyers Wanting To Throw Money At You.

Make no mistake; there are literally thousands of potential tightly niched "hungry markets" out there. Markets abound! People are ready and waiting to throw money at you.

Your first job is to find a "hungry market" - and discover what it is the market wants. Then, and only then, do you consider what kind of products or services you might be able to supply to that market.

A quick tip! We all want things that are quicker and easier. We all want solutions to problems. Maybe you could start by helping people to save
time and money. Help them avoid learning something the hard way. How? You do the research and sell the results. The more helpful the information, the higher the price you command.

Here are some good places to start your market research.

Firstly, find out what are the best selling non-fiction book titles at
http://www.amazon.com/exec/obidos/subst/lists/best/paperback-nonfiction.html

This should be a good pointer to what's hot and what's not. People are paying money to buy these books, so maybe you could tap into one of these tightly niched markets.

Another idea is to use the keyword suggestion tool from overture.com - it’s the most popular pay-per-click search engine on the net...
http://inventory.overture.com/d/searchinventory/suggestion/

Simply enter a keyword relating to the ideas you have in mind. In one easy click, the search term suggestion tool will tell you how many times that keyword was searched on. It will also reveal the number of times related keywords were searched on.

Or you could go to http://www.wordspot.com and have a Top 200 keywords report sent to you.

Why bother doing this? Because, the popularity of keywords could be a good market indicator for you. If you discover a few thousand or more combined monthly searches on keywords, it could signify intense (possibly unfulfilled) interest in a subject. If this is directly related to what you plan to sell, then you may have discovered your "hungry market."

Next, using your favorite search engine, check out some of those same keywords. Visit the sites that appear to be selling related products/services, or offering related advice.

Do a bit of detective work - maybe start by emailing the website owners to ask some simple questions. Gather every fact, statistic, every article, every successful ad created by someone else selling to your market.

Also go to http://www.liszt.com where you can subscribe to some discussion lists relating to your chosen subject. Keep a watch to see what people are constantly asking questions about. Ask your own questions to find out their needs, wants, frustrations and desires.

The key then, is to develop a 'oneness' for your market. Only then, can you satisfy the market’s most urgent, most emotive, most ardent needs, wants and desires. Only then can you create a product to be a cure for someones pain.

Guess what? Suddenly the question of product becomes easy when you start with the needs, wants, desires and frustrations of a "hungry market."

Good hunting!